Architecture » Phoenix International Media Center - Beijing, China
Phoenix International Media Center - Beijing, China
Address: Chaoyang, Beijing, China, 100026
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Completed: 2012 year
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Design and construction
Building Uses: Office
Phoenix Media Center
Phoenix International Media Center
Another feature of Phoenix International Media Center is the openness in all aspects. People can experience the cultural charm of media in the building.
BIAD's chief architect Shao Weiping elaborates,"In the past ten years, most landmark buildings have been designedy foreign architects.
Each structural steel member is a continuous loop along the cross-section, tied at the base and secured at the top by a service bridge that acts as a counter-balance to wind forces.
Phoenix Television, one of the biggest media companies in China, is about the set itself apart from the competition with an incredible new building that defies the eye and pushes the boundaries of architectural design.
Architect Shao Weiping's unveiling of the Phoenix International Media Center, which resembles a DNA-like double helix that has been wrapped into a loop, adds a new icon of advanced engineering and parametric design to Beijing's ever-morphing skyline.
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